Digital Marketing Executive

Role Overview:

We are seeking a passionate and results-driven Digital Marketing Executive to manage our online presence and drive brand awareness, customer engagement, and lead generation. The ideal candidate should have strong knowledge of digital platforms, marketing tools, and creative content strategies.

Key Responsibilities:

1. Manage and optimize company website, ensuring SEO best practices to drive organic traffic.
   
2. Handle social media strategy, content creation, posting, and performance tracking.
   
3. Execute email marketing campaigns, newsletters, and automation workflows.
   
4. Measure and report performance of all digital marketing campaigns (ROI and KPIs).
   
5. Conduct keyword research, manage paid ads, and optimize landing pages.
   
6. Collaborate with internal teams (Sales, Branding, Design) to ensure cohesive marketing efforts.
   
7. Stay updated on latest digital trends, tools, and competitor strategies.
   

Key Skills & Competencies:

1. Strong knowledge of SEO/SEM, Google Analytics, and online advertising platforms.
   
2. Hands-on experience with social media management tools and ad managers.
   
3. Basic understanding of content marketing, copywriting, and graphic coordination.
   
4. Analytical mindset with ability to interpret data and optimize campaigns.
   
5. Creative thinking, attention to detail, and time management skills.
   

Growth Path :

This role offers opportunities to grow into Senior Digital Marketing Specialist / Manager

Qualifications & Experience:

1. Bachelor’s degree in Marketing, Digital Media, Business, or related field.
   
2. 2–4 years of experience in digital marketing (agency or corporate).
   
3. Certification in Google Ads, SEO, or Digital Marketing (preferred).