About the role
- Understand automobiles by studying characteristics, capabilities, and features
- Compare and contrast competitive models
- Inspect automobiles, explain warranties and services
- Develop buyers by maintaining rapport with previous customers
- Suggest trade-ins, meet prospects at community activities and greet drop-ins
- Respond to inquiries, recommend sales campaigns and promotions
- Qualify buyers by understanding buyer's requirements and interests
- Match requirements and interests to various models
- Demonstrate automobiles by explaining characteristics, capabilities, and features
- Close sales by overcoming objections
- Ask for sales and negotiate price
- Complete sales or purchase contracts
- Explain provisions and offer warranties, services, and financing
- Collect payment and deliver automobile
- Provide sales management information by completing reports
- Enhance dealership reputation by accepting ownership for accomplishing new and different requests
- Explore the opportunities to add value to job accomplishments