About the role
Responsibilities:
- Develop and implement SEO and SEM strategies to improve website traffic and search engine rankings.
- Manage social media marketing, email marketing, and content marketing campaigns to enhance brand awareness and generate quality leads.
- Monitor campaign performance using Google Analytics and other reporting tools, providing actionable insights to improve ROI.
- Coordinate with creative and content teams to develop engaging marketing campaigns aligned with business goals.
- Stay updated with the latest digital marketing trends, tools, and best practices.
Requirements:
- Required Skills: Digital Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Google Ads (Google AdWords), Social Media Marketing, Email Marketing, Conversion Rate Optimization (CRO), and Google Analytics.
- Strong written and verbal communication skills in English.
- Minimum 1 year of experience in digital marketing.
- Strong analytical and problem-solving skills.
- Ability to manage multiple campaigns and meet deadlines.