About the role
Position: Manager – Digital Marketing
Experience: 5 – 13 Years
CTC: Up to ₹18 LPA
Location: Bangalore
Key Responsibilities
- Develop, implement, and manage comprehensive digital marketing strategies aligned with business goals.
- Drive SEO/SEM strategies to improve organic visibility and website rankings.
- Plan and execute social media marketing, influencer campaigns, and online brand promotions.
- Manage content strategy for blogs, websites, emailers, and marketing collaterals.
- Track, analyze, and optimize campaigns based on performance metrics and insights.
- Collaborate with cross-functional teams including design, sales, and product to ensure brand consistency.
- Manage marketing budgets, vendor relationships, and agency partnerships.
- Stay updated on the latest digital marketing tools, trends, and best practices.
Required Skills & Qualifications
- 5–13 years of proven experience in digital marketing with leadership responsibilities.
- Proficiency in Google Analytics, Tag Manager, and other marketing automation tools.
- Experience with content marketing and social media management.
- Data-driven approach with excellent analytical skills.
- Strong communication, project management, and leadership abilities.
- Experience in B2B and/or B2C marketing will be an added advantage.
Perks & Benefits
- Competitive salary package up to ₹18 LPA.
- Performance-based incentives.
- Opportunity to work on high-impact digital campaigns.
- Learning and development programs.